KBA AGM Report
It's been busy and fruitful year for K' Road as highlighted at the 93rd Annual General Meeting of the Karangahape Road Business Association held last 27 October at Holm on K' Road.
As always, the AGM offers a great opportunity to communicate the changes and activities of the association and wider community over the previous financial year.
A 13.4% increase in visitor/customer spending along K' Road over the last year is a particular highlight for K' Road. Spending across the region overall only increased 2.8%, so K' Road businesses are doing well attracting customers into the precinct and MarketView results show K' Road is out performing local competitors – CBD, Grey Lynn and Ponsonby.
Pedestrian foot count is also increasing along K' Road overall – up 12.8% on the previous year – as demonstrated by the central city pedestrian monitoring system. This is a promising sign of good things to come as we head into the warmer months.
A huge variety of marketing and promotional activities have taken place over the past year aimed at attracting more people into K' Road to browse, enjoy the hospitality and unique experiences offered – and spend money. Some of the highlights include Art Week, Heritage Week talks, K' Road Alive, Chinese New Year and First Thursdays.
One of our most cost effective and impactful marketing strategies this year has been through social media. We have seen significant increases in our events calendar and social media reach.
While there are many positives to be taken from the last financial year, we are always looking to improve as an organisation. The AGM also provides opportunity for the business community to raise questions and concerns, and to provide direct feedback to us at the KBA. This is critically important to us as a business organisation because it helps us ensure we are representing you all in the fairest and most efficient way possible. It also gives us ideas and suggestions about how we can change and improve our service.
Therefore we want to remind members that our doors are always open for member feedback and discussion. We invite you to make an appointment with us and come in for a chat about anything that you think we could help with.
We also voted on a variety of issues, including a new executive committee, the members of which are:
- Carol Eggleton
- Lauren Gunn
- Jared Halligan
- Phillipa Hartley
- Christina Jeffery
- Charles Ninow
- Fang Wei